The Power of Social Media

Today, anyone who takes their marketing seriously knows that social media is not an option anymore. As of late 2011, close to a billion people hang out on social networks every day. You simply cannot afford to ignore them! Social media affects all aspects of the customer buy cycle (as seen below).

According to a recent study used by Wal-Mart, as published in Fortune Magazine, a customer is twice as likely to make a purchase when they are directed to your website from a Facebook page than by any other source! With that kind of local and national marketing power, you simply can’t afford not to be using social media anymore.


The Tools You Need to Succeed

It’s not enough to simply set up a Facebook page for your brand. The real power of social media is in the ability it gives you and your franchisees to communicate to your customers on a local level. In most cases, the ideal franchise social media marketing campaign from NewGen Marketing would include:
  – Set up local place pages for each individual location on major social sites (Facebook, Twitter, Foursquare, etc.)
  – Set up a parent account on each of the social sites for your brand (main company page)
  – Create custom header, landing page, and application for each Facebook page
  – Aggregate and optimize local online business reviews for each location from top 10 directory/review sites like Yelp, Merchant Circle, Google Places, etc.
  – Professional social media training and strategic planning for corporate managers and franchisees
  – FranLocal –the 1st Social Software Specifically Designed for Franchise Systems.
  – Learn more about the incredible new social software, FranLocal


Professional Training & Consulting

Understand the power of social media, but you’re not sure where or how to start? Don’t worry! That is a common problem. We’re here to provide you with not only the tools you need, but also with the knowledge and confidence to succeed! We will personalize our social media training and consultation to meet your specific needs and goals. The experts at NewGen Marketing can teach you everything from Facebook & Twitter basics, to managing local business reviews, to increasing conversion ratios and everything in between, so that you can ultimately capitalize on social media.


How to Get Started

1. Give us a call at 719-440-5179 or send us an email at to schedule a needs analysis with one of our internet marketing specialists.
2. Speak with one of our internet marketing specialists about your specific needs and goals.
3. We will create a customized marketing strategy that meets those needs and goals.
Give us a call today! 719-440-5179

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